Why Smooch
You can enable messaging over Facebook Messenger via Smooch in just a few minutes, without having to build your own Facebook Messenger API integration. Our Facebook Messenger connection is reliable, business and developer-friendly. Smooch streamlines your development and lets you benefit from multi-channel support, rich message types, continous feature updates and delivery issues handled for you, through one unified API.
Intuitive UI and REST API
You can configure a messaging channel integration within minutes. Tested by thousands of businesses, every interaction has been designed for ease-of-use.
Comprehensive, helpful documentation
Extensive documentation, tutorials, code samples and API reference
Native mobile and web SDKs
Smooch maintains full-featured SDKs for web, iOS and Android.
Predictable and reliable
Protect yourself from unreliable, and constantly changing platform APIs. Stay up, even when others are down.
Responsive support team
Developer to developer support to get you started and for those tricky situations. Chat with us directly in our Slack channel
Smooch API Features
| Feature | Facebook Messenger via Smooch |
| Developer-friendly REST API and webhooks |
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| Public, comprehensive, intuitive docs |
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| Built for scale, performance and reliability |
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| Multi-channel support with channel abstractions |
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| Versioned, non-breaking API changes |
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| Comprehensive, easy-to-use UI |
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| Fast, helpful technical support |
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| Intelligent message delivery |
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| Unified structured message support |
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| Managed account API |
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| Centralized conversation history |
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| User profiling and metadata |
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| 3rd-party backend integrations |
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| Continuous improvements and access to latest features |
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Not a developer?
Don’t worry, you can still use all of Smooch by connecting apps and integrations together, no code required.
Run your channels on Smooch
Smooch manages all of your messaging channels so you can focus on your customers. Connect to a variety of channels through a single unified API or using our dashboard. Always have support for any messaging channel feature you may need, and let Smooch handle the rest.
Smooch auto-updates to add new platforms and features
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A single unified API
You don’t need to become an expert in every messaging channel or capability on the market to enable your product with all of the channels that your customers demand. With one unified API, you’ll gain access to the richest features across the broadest set of channels.
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Constantly improving
Benefit from rich message types, channel abstractions, regular feature updates and delivery issues handled for you. You’ll continuously have access to new channels like Messenger or Viber, new features like carousels, and not have to worry as API’s change and adapt, all with no effort on your part.
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Reliability and visibility
Not all messaging channels provide the same service levels, visibility or support. Smooch’s highly available cloud infrastructure is designed from the ground up to ensure every message gets delivered and gives you the visibility over the entire system you need to support your customers.
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Go to market fast
Build and manage every aspect of customer conversations on web, mobile or in social messaging apps. Save the heavy lifting but keep full control with powerful API to implement any B2C messaging use case.
The smart choice for messaging
Smooch provides you with everything you need out-of-the-box to deliver the best messaging experiences.
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Fast and cost-efficient
Grow your business by adding messaging to your product in weeks instead of months, at a fraction of the cost.
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Elegant abstraction
A single API for all channels and features, saving you precious development time and a lot of headaches.
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Future proof
Continuous access to the latest and richest features, on all of the channels you need, today and in the future.
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Predictable
Protect yourself from unreliable, and constantly changing platform APIs. Stay up, even when others are down.
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Robust message delivery
A 99.95% uptime SLA with 24x7 monitoring and alerting. Our entirely cloud-based architecture designed for large scale and reliability ensure messages are always delivered and never lost, even when channel APIs are not performing.
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Deep expertise and support
We’re here to help and grow your business. Our world-class engineering team is constantly obsessing upon every aspect of our platform. We’re on the forefront of the messaging space so you don’t have to be.